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Poll facts & stats

4 sourced facts about the data points and methodology behind how polls are measured, each with the context behind the number. 4 more are in today's round and appear here after it closes.

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The basics

A standard Gallup poll of 1,000 U.S. adults typically has about what margin of error?

Answer±4 percentage points

Gallup's routine national polls interview about 1,000 adults; a much larger sample would be needed to shrink the margin of error further.

Source: Gallup (2024) news.gallup.com

By 2018, what share of people contacted actually completed a typical U.S. telephone survey?

Answerabout 6%

Response rates fell from about 7% in 2017 to 6% in 2018, continuing a long decline in telephone survey participation.

Source: Pew Research Center (2018) pewresearch.org

Pew Research Center's American Trends Panel, created in 2014, recruits about how many U.S. adults at random?

Answerabout 10,000

Panel members answer periodic online surveys instead of being freshly recruited for every single poll.

Source: Pew Research Center (2014) pewresearch.org

Expert level

By 2014, how many total respondents had the long-running General Social Survey collected since starting in 1972?

Answer59,599 respondents

That total was gathered across 30 national samples, tracking more than 5,900 variables about American opinions and behavior.

Source: Wikipedia (General Social Survey) (2014) en.wikipedia.org

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